Being a result, these LinkedIn figures are indirectly similar Together with the figures for other social media marketing platforms published on this webpage, or inside our Digital 2024 reviews.
Go worldwide: see how Hong Kong’s existing “state of digital” compares with connectivity in other international locations by reading through our flagship Digital 2024 World-wide Overview Report, which incorporates many slides of global digital data, and our in-depth Assessment of what these figures may well indicate in your case.
Even so the apparent distortions that frequently show up in X’s inferred gender data may be owing largely towards the high variety of “non-human” accounts that characteristic in X’s Energetic consumer data (e.
For that reason, we recommend caution when comparing the social media person values released in this calendar year’s reviews with Individuals revealed in prior years, Specifically mainly because alterations in documented values will be the result of “corrections” within the supply data, along with alterations in precise person behaviour.
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“Estimated audience measurement is not a proxy for regular or daily active buyers, or for engagement. Estimates aren’t meant to match population, census estimates or other resources, and could differ determined by things like what number of accounts throughout Meta technologies an individual has, the quantity of temporary website visitors are in a certain geographic location at a given time, and Meta person-documented demographics.”
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Meanwhile, TikTok’s advertisement arrive at in Hong Kong was akin to 1.0 p.c of the regional Net consumer foundation originally of the calendar year, in spite of age.
Also, our Evaluation indicates that X’s inferences will not be particularly dependable in pinpointing buyers’ gender, especially in nations around the world the place English is not the dominant language.
The revised figures together with the existing price GDP are going to be launched about two weeks later on for the primary, 2nd and third reference quarters and to the Finances Day for that fourth quarter.
These headline stats offer an incredible overview in the “condition of digital” in Hong Kong, but so as to sound right of how digital tendencies and behaviours are evolving, we have to dig deeper in the data.
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Nonetheless, Take note that Many individuals all over the world take advantage of multiple cellular link – one example is, they could have one relationship for website personal use, and Yet another one particular for get the job done – so it’s common for mobile relationship figures to appreciably exceed figures for whole population.